Top Crowdfunding Reads of the Week (7/10/15)

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Recommended Read #1

“Finding Your Priorities to Fuel Business Success” not only hits the nail on the head, but is a read that all entrepreneurs can personally relate to. Becoming a workaholic almost seems inevitable once you get the ball rolling to start your own business, but prioritizing what is important is not only going to keep you sane, but it will keep your business afloat.

Setting realistic goals may sound easier than it is, but doing so will avoid your business (and yourself) from self destruction. If you set yourself up for failure, you will fail.

Keep the future open for your business – paint the picture and set up a plan for your company that you hope to one day achieve. Be sure to incorporate your personal lifestyle and whatever it is that you want out of your company, rather than simply what you expect.

Don’t forget to put your business into perspective. What are your business metrics? You  need to know what your focus is before you can begin the journey to success.

It isn’t easy to set your goals high and keep yourself on a strict schedule. It takes time, practice and effort. Imagine how successful your business could be if it had the extra ‘oomph’ it needs to push forward – so what can you do to prioritize?

Recommended Read #2

The stress that can come with landing investors or obtaining loans to successfully run or launch your business can be overwhelming for many small business owners.

Fortunately for our generation, crowdfunding has paved the way to provide funding for many business owners. A whopping 41 percent of the money raised via crowdfunding was specifically for businesses.

To become successful through crowdfunding, you must decide what kind of crowdfunding platform you’ll be offering your investors. Will they get a piece of the business or a prototype of your product? There are fees associated with all crowdfunding types, so be sure to review the fees before blindly jumping on the bandwagon.

Plan ahead and get your crowd’s attention first. Yes, quality products sell themselves, but only if they’ve already gained the attention of interested consumers.

Don’t ignore the customer – take into consideration everything that they have to say, negative or positive. Their feedback is important to your company’s success. Although the individuals investing in your brand are customers, remember that you’re trying to build a network, not just make a sale.

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