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5 Tips On How To Create A Winning Branding Strategy

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Branding is the single most important aspect of any business. It is more important for an individual interested in starting a new business because if done well, the business can have a good start leading to a bright future. The description of branding is that it is a name, symbol, design or the combination of all of these to create an identification of a product, service or business. When you are planning on branding, there are things that you should keep in mind to improve the chances of your business

6 More Ways To Avoid Looking Stupid On Social Media

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In a previous article we discussed ten good ways to avoid looking stupid on social media. You were also informed that there were many other ‘stupid’ social media practices many people practiced which were not covered in that first article. In order to help you avoid as many of these practices as possible, here are six more great ways to help you avoid looking stupid on social media. 1. Cool It With Automated Posts/Tweets Scheduling tweets or having them automatically cross-post amongst several sites can be useful. But overdoing it

10 Ways To Avoid Looking Stupid On Social Media

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Social media is actually relevantly new, and it’s usually anything but social. I mean, how are you going to start a conversation around small bites of useless information? It’s like someone yelling random things at you as you walk past them on the street. No one is going to stop and start a conversation with someone like that. The same basic premise applies to social media. If you just throw out random information like what you had for breakfast, you are only going to end up looking stupid. Want to

Types Of Online Advertising That Can Make Or Break Your Webpage

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Not all internet advertising is created equally. Not even close! More often than not, placing third-party advertisements on a webpage is necessary to help pay the bills. However, unless you carefully select the best method of advertising to fit your page, you may be scaring viewers away – and fast! The following is a quick run-through of many of the popular online advertising models with a little advice on whether or not they will work for your page. The Classic Pop-Up Probably invented by Al Gore before he invented the

18 Easy Ways To Garner Email Sign Ups

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Getting people to sign up for your newsletter may sound difficult, but the execution doesn’t have to be. There are plenty of very easy ways to effectively garner email sign ups. Just take a look at these eighteen ridiculous easy ideas on how to watch your subscription list grow to get started. Leave a sign up sheet by your register. This works well for those who have physical store fronts in addition to their online ones. Just politely ask your customers if they would like to sign up as you

4 Things You Need To Do When Handling A Negative Review

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No matter how hard you work at pleasing every single one of your customers, bad reviews are simply a part of begin a business owner. The fact of the matter is that it is practically impossible to please every single person who comes into contact with your business. Most business owners are tempted to immediately go on the defensive when they read a bad review. They want to tell the reviewer how wrong they are, and if acting in haste, may say something they will later regret. Don’t let that

5 More Tips For Ensuring Mobile-Friendly Emails

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People are using mobile devices to access their emails more and more in today’s modern world. In fact, somewhere between 15% and 65% of all emails are now opened via mobile devices. That translates to mean your company could be losing out on a whole lot of active readers and email views if you aren’t crafting mobile-friendly emails. In a previous article, we shared five useful tips for ensuring your emails are mobile-friendly. Today you can read about five more useful tips you can utilize in this endeavor. 1. Use

5 Tips For Ensuring Mobile-Friendly Emails

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In this modern day and age, it is rare to find someone who doesn’t own and actively use a cell phone or other mobile device like a tablet or e-reader. People do not only use their mobile devices to call, but also to text, play games, and access the internet. This includes checking their emails. In fact, anywhere between 15% and 65% of all emails are opened via mobile devices. If your business has not yet altered your email marketing to be more mobile friendly, you may have a lot

Why Readers Are More Important Than Traffic

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Many people get confused on what exactly readers and traffic really are. Some people think they are the same thing, while others are simply confused on the matter in general. If you have a blog, however, it is of the utmost importance that you recognize the big difference between these two. What Is Traffic? Traffic is the amount of people who come to your page. This even includes people who accidentally click on your page or glance around once before leaving. Traffic numbers may look important, but they are fairly

Website Ranking & The Happy Customer

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Is your search engine ranking falling? Worse, is it falling despite great levels of marketing effort? You’ve done plenty of search word optimization and keyword research. You have advertised on various websites, created back links, and followed all of the rules. Why is your search engine ranking still falling? The answer is actually fairly simple. If you have done everything within your power to boost ranking, followed all the rules, and still aren’t getting your desired results… you simply are not making the customer happy. So if all your hard

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